Radiance Basden, Founder

Radiance Basden is a trailblazing well-being consultant, coach, yoga instructor, NASM certified personal trainer and champion of human development. She enlightens others about the mental, spiritual, and physical benefits of internal wellness and body movement. 

Radiance is a Hall of Fame runner and wellness expert who has worked with brands including lululemon, Mental Health America, AMResorts, NCAA, Prudential, DC government, as well as local running clubs, gyms and schools. She is the Founder and Principal Consultant for Rooted in Radiance, a full service wellness enterprise HQ in Washington, DC. Rooted in Radiance provides programs covering well-being, fitness, and mental resilience including stress reduction programs, holistic health talks, training,  experiential wellness activations and multi-sensory guided experiences. 

Radiance is passionate about helping people strengthen their minds and bodies for maximum performance. After experiencing burnout, she sought to reconstruct what it means to invest in your well-being personally and professionally. Radiance uses her decades of experience in fitness and resilience to help others uncover their gifts and push beyond the status quo to create transformational change. Her mission includes creating channels to amplify underrepresented voices, service marginalized communities and champion DE&I, health, and well-being topics.

Radiance graduated from the University of South Carolina with a Bachelor of Arts in Journalism and Mass Communication and Georgetown University with a Master of Professional Studies - Sports Industry Management.  She also has a Diversity & Inclusion Certificate from Cornell University.

Advisory Team

The advisory team at Rooted in Radiance provides a wealth of valuable insights, specialized knowledge in wellness and health, and objective perspectives. Their expertise helps us tackle challenges, seize opportunities, and make well-informed decisions to further our mission of promoting overall well-being and resilience.

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